The rise of hair tech: 6 companies to watch

While tech has often been left out of service industries like salons, new companies are bringing innovation like AI to enhance the consumer experiences with hair.

(Originally published on Crownhunt.io) 

I am pretty obsessed with what’s happening in the hair industry right now. Why? Because a whole new crop of players are entering the hair industry arena and they are diverse and passionate about opportunity and representation for all. While tech has often been left out of service industries like salons, new companies are bringing innovation like AI to enhance the consumer experiences with hair.

6 Companies to Watch

1 - Mayvenn

Mayvenn hair
Mayvenn.com

Mayvenn caught the attention of the industry with a $40M series C raise this summer, to extend its hair extension and wig online direct to consumer model into retail at Walmart. The company is founded by Diishan Imira who created the Mayvenn platform so that the salons and hairstylists in the Black community could be the retailers of hair products, allowing their customers to shop in a dignified way, while receiving the best products and service for their hard-earned money.

2 - Prose

Prose hair products
Prose.com

Prose knows that hair is not one size fits all. It’s algorithm uses first party data from user quiz results and creates custom hair care products. It stands out as one of the most innovative players as a B Corp certified, climate-neutral company that has a very data-driven approach in terms of product, product performance and digital experience.

3 - Parfait

Parfait Hair AI

Parfait is disrupting the wig industry in more ways than one. For one, it’s an African American female owned startup and the wig space is almost exclusively dominated by Asian brands. But it’s also bringing tech into the process by creating custom wigs based on first party data and a powerful AI. Despite, early skepticism from traditional investors, they raised $5M spearheaded by Upfront Ventures and Serena Venture.

4 - ShearShare

Shearshare.com

ShearShare aims to help hair stylists reimagine how, when, and where they work. They do this by matching freelance stylists with salons with open chairs. The mobile app company raised $2.3M this year to expand.

5 - Stylebee

Stylebee
Stylebee.com

Stylebee is one of many beauty tech startups that aim to connect consumers with local stylists. They stand out as the service that matches you based on current availability, which is a major pain point for consumers who need last minute styling.

6 - Crownhunt

Crownhunt Classes
Crownhunt.io


What started as a dive into the textured hair education space is set to include consumers this spring. Crownhunt is positioning to unite the textured hair industry (curls & coils) on a single platform, starting with stylist education – one of the least diverse and modern segments of the industry. Note: They were also launched by Moxie Media founder, Stephanie LaFlora.

Keep Reading...

A Developer’s Cheat Sheet: Simplifying the Process of Buying OpenAI API Credits
If you’re diving into the world of OpenAI’s API and need to purchase credits, the process might feel a bit daunting at first. You’ve got your development goals set, maybe even some automation tools in place, and now you need to make sure your project has the fuel it needs to run: OpenAI API credits.
Read More
Self-Expression Through Scent: Brianna Arps' Inspiring Entrepreneurial Journey
Explore Brianna Arps' inspiring journey founding Moodeaux, a clean fragrance company redefining self-expression. We talk about defining traction, Brianna's unshakeable confidence and navigating entrepreneurship in the dynamic fragrance industry.
Read More
The Secret to Creating Content Consistently
Creating consistent content can feel like a daunting task, but with the right approach and mindset, it becomes a seamless part of your brand's strategy. At Moxie, we believe in authenticity, strategy, and smart work. Here’s how you can keep your content game strong and steady.
Read More
Black Future House Creates Space to Reimagine Liberation
When I visited Black Future House, it felt like a glimpse of a potential future for us. I’m always longing for more diversity within our culture, and yet, I saw many faces I had longed to see—all the folks who have been inspiring me in one place.
Read More
Celebrities, Couture, and Cash Flow: Met Gala's Lessons for Startup Founders
The Met Gala's allure extends beyond fashion as brands leverage social media to boost sales, exemplifying a strategic synergy between celebrity influence and marketing mastery, offering valuable lessons for startup founders seeking to elevate their brand presence and achieve sustainable growth.
Read More
Co-founders TOKiMONSTA & Laura redefine Music Streaming with Blockchain
Sonu represents not just a platform but a movement—a movement towards a fairer, more transparent music industry where artists are empowered and communities thrive. Through blockchain technology and a commitment to inclusivity, Sonu is reshaping the landscape of music streaming, inviting artists and listeners alike to be part of a revolutionary journey.
Read More
Meghan Markle, Katie Couric, Brooke Shields and Nancy Wang Yuen discuss breaking barriers at SXSW opening keynote
Amidst the diverse narratives, what resonated was the unapologetic presence of these women on stage, transcending the historically male-dominated space. The collective experiences conveyed a powerful message of authenticity and resilience.
Read More
Breaking Boundaries: Erin Gallagher Offers a Glimpse Inside the Hype Women Movement
In the whirlwind of today's digital age, where viral moments can shape destinies and spotlight voices, few have experienced such a surge quite like Erin Gallagher. In our conversation, we delve into the groundwork behind her meteoric rise and the essence of the Hype Women Movement that's capturing hearts and minds across the nation.
Read More
Elevating Your Online Presence: The Impact of Generative Search Experience on Discoverability and User Enjoyment
How this Generative Search Experience technology is reshaping the way people search and how businesses can use it to boost their online visibility and provide a better user experience.
Read More
Navigating the Cookie-Less Future: Building Community, Trust, and First-Party Data in a New Era
The cookie-less future is not a threat; it's an evolution. Brands that navigate this evolution with empathy, intelligence, and a commitment to community-building will not only survive but thrive.
Read More
Building Buzz and Breaking the Internet: How Celebrities, Like Beyoncé and Taylor Swift, Master the Art of Community Building
How megastars like Beyoncé and Taylor Swift have decoded the essence of community building, surpassing even the most adept brands.
Read More
Decoding Gen Z: Unveiling the Mosaic of Individuality in Brand Appeal
The dance with Gen Z is ongoing, and brands must remain nimble. In the ever-evolving landscape of marketing, one thing is clear – Gen Z is not a monolith.
Read More
Unlocking Success in the AI-Defined Digital Landscape: Trust-Building Strategies
In the contemporary digital realm, AI algorithms wield unparalleled influence over how brands are showcased across search engines and social platforms. Navigating this landscape necessitates a strategic synthesis of alignment with AI preferences and a relentless commitment to trust-building measures, ensuring a robust foundation for sustained success in the digital arena.
Read More
Moxie Media Joins SXSW Festival, Spotlighting BIPOC Startup Stories & Artists
This marks Moxie Media's inaugural appearance at SXSW, and they're here to make an impact. Stay tuned for their coverage as we dive deep into the narratives that deserve the spotlight, weaving together stories that reflect the rich diversity and creativity within the startup world. This is more than an introduction; it's a celebration of voices that need to be heard.
Read More
Startup Synergy: Elevating Your Venture with Sales, Branding, Marketing, and Distribution in 2024
Don't miss a thing.
Read More
Much more than a grocery store -- What brands can learn from Erewhon
As you sculpt the identity of your brand, take a page from the Erewhon Chronicles – where every product tells a story, and every consumer becomes part of a thriving community dedicated to the art of living well.
Read More
Broadcast Channels on Instagram is the low-fi community building tool you've been looking for
In the fast-evolving landscape of social media, Instagram's introduction of Broadcast Channels has opened up a new avenue for creators, influencers, and businesses to foster deeper connections with their audience.
Read More
VC funding hit a 5 year low in 2023 -- POC founders turn to alternatives
The challenges faced by startup founders, especially POC entrepreneurs, in the current funding climate have prompted a reevaluation of traditional paths to success.
Read More
The rise of hair tech: 6 companies to watch
While tech has often been left out of service industries like salons, new companies are bringing innovation like AI to enhance the consumer experiences with hair.
Read More
Demystifying GPTs: A Guide for Startups and Small Businesses to Harness AI Magic
With the right approach and understanding, startups and small businesses can harness the power of these language models to boost productivity, enhance customer interactions, and drive innovation.
Read More
The Rise of Generative AI: A Sneak Peek into CES 2024's Showstoppers
CES, the grand stage for consumer electronics, isn't just another tech show. It's a moment for tech giants and startups alike to shine, showcasing innovations that will define the year ahead. Also, how to watch live.
Read More
Leveraging Instacart's Smart Cart Advertising: A Game-Changer for Startup CPG Companies
Instacart, a leading grocery aggregator, has recently introduced a groundbreaking solution—smart cart advertising on Caper Carts.
Read More
Rebranding Your Small Business: When, Why, and How to Do It Right
Rebranding your small business is a strategic move that can rejuvenate your brand, attract new customers, and drive success. By understanding when to rebrand, why it matters, and how to execute it effectively with AI-driven strategies, you can embark on a journey toward rebranding success.
Read More
How to watch the most anticipated events at CES online
How to watch the most anticipated events at CES online.
Read More
Topicals: A Fresh Perspective on Branding, Social Impact, and Self-Expression
In an era where consumers prioritize brands that stand for something beyond profit, Topicals sets an example for integrating social responsibility into the core of their business. This commitment not only reflects a genuine concern for global issues but also fosters a deeper connection with consumers who value purpose-driven brands.
Read More
Beyonce is Not Concerned About Your Little Critique
As I'm listening, I’m just so damn proud of her and this and us. I’m continuously amazed by how she mirrors Black culture and history in every move she makes. To experience Beyoncé is to experience the Louvre, but only if it made you pray, repent, shake your ass, and make love all in one visit.
Read More